Importance of Infographics in Digital Marketing This 2014

There are several ways to provide information to your audience. Of course, while several different methods apply to several different people, as there are varied ways in which people can learn effectively. Online, infographics have gained a measure of popularity with a lot of Internet users because of the stylised yet effective way it presents information. It seems that graphics has found a place in digital marketing, tapping into a perfect balance of visuals and text to relay their messages. What exactly makes it effective? Here are a few reasons why:

Concentrated Content

The average person is exposed to a great deal of information on a daily basis. So much information, in fact, that it can fill almost two hundred broadsheet newspapers. Unfortunately though, the vast majority of that information is not processed nor retained by the human brain. Simply reading informative material is not enough to get your message though. Infographics, given its basic nature, provides a reader nothing but the most pertinent pieces of information. It presents information that is on a need-to-know basis, with visuals being used to emphasize and illustrate these specific pieces of information, leaving smaller details out of the way. With the information condensed in such a manner, processing and retention is a lot easy, and communicating with your audience, therefore, becomes easier.

Power of Visual Learning

It is said that 65% of the total population are visual learners and respond better to visual content. The fact that we all watch television—or films we stream through the best broadband deals in the Philippines—to a superlative degree shows how most of us are easily susceptible to visual stimuli. A properly crafted infographic takes full advantage of our dependence on visual information. 90% of the information we get comes to us visually, particularly due to the fact that half of the information we have comes in visually. This form maximises visual stimulation, minimising reading and emphasizing graphic representations of info and data, making it a very effective medium of communication between you and your online audience.

Seeing vs. Reading

It tends to be more effective with people because visual stimuli can be processed much faster. The moment we see something, information being sent is processed immediately. Reading text, on the other hand, makes the brain process information sequentially, making for a slower process. In terms of digital marketing, this medium allows people to make an immediate impact and communicate their message faster, allowing one to compete with the vast amount of information being presented by competitors online. Effectively-made ones are sure to give any digital marketer an edge.

Simply Best for Business

Over the past couple of years, searches for it have increased, also affecting the amount of traffic a website garners. Sites that use it have reported to have grown in traffic by 12% more than those that do not. It have also become wildly shared in social media, with retweets reaching up to the millions.
Given its benefits, it is hard not to see why the medium is so popular and effective. One has to remember the very nature of the Internet as well as the average Internet user. As mentioned, there is a vast amount of content on the Internet, with each website and digital marketer all vying for the attention of a population that has, admittedly, developed a narrower attention span since the inception of the World Wide Web.
With its steady rise in popularity, not only does this medium present information in a manner more suited to a wide audience in a shorter, more convenient amount of time, it also has the potential to change the way we present information forever. It is a reflection of how fast-paced the world has become in terms of communication. We, along with the rest of us in the Internet-using community, have evolved, and this medium is a direct manifestation of that. That, and for the other reasons stated above, makes infographics important to businesses seeking to market their products today.

Gaming Consoles For Less that Made Huge Impact to Gamers

The entertainment industry has never been as empowering for gamers until the rise of the next generation online gaming. However, the battle of the consoles doesn’t end—nor begin—with the PlayStation 4 and Xbox One showdown. Old consoles remain profitable as more people explore their way into the era of gaming. Today, one of the cheapest and best gaming consoles is also converting regular Janes and Joes into gamers.

Bestselling Consoles

Do you know that three of the five best-selling consoles of all time are all PlayStation models? Despite their jaw-dropping prices, Sony no doubt takes the crown when it comes to consoles and knowing what the gaming community wants.
The bestseller list is led by PlayStation 2 with total sales of 154 million units, the original PlayStation with total sales of 102.5 million units, and PlayStation 3 with 80 million units. However, the remarkable record of Wii broke the winning streak of Sony after Nintendo reported a total sales of 100.3 million units, ranking at the fourth spot. Xbox 360 came in fifth with a total sales of 80 million units.
Two weeks after the launch of PlayStation 4 in 2013, Sony sold a total of 2.1 million units. The latest version has recently made it to the news as it regained the throne for gaming consoles in the US.
Despite the success of PlayStation 4, Microsoft remains optimistic over its Xbox consoles after its software sales manifested 2.75 games for every unit sold. Last month, Xbox 360 sold 2.46 million games while Xbox One sold 772,000 video games. The chart for top 10 titles includes NBA 2K14, Battlefield 4, Thief, Call of Duty: Ghosts, Plants vs. Zombies: Garden Warfare, Fable Anniversary, Grand Theft Auto V, Minecraft, and The LEGO Movie Videogame.

Some Oldies but Goodies

But before the Playstation, the Xbox, and the Wii, there have been gaming consoles that won the hearts and will always be embedded in the memories of gamers around the world. They may not be able to rival their modern-day contenders, but tech geeks around the world pay tribute to the following consoles, not only for innovation, but for many hours of entertainment and adventure:

Atari 2600

Released in 1977, the Atari 2600 is touted as the father of video game consoles—and rightfully so, because anyone who knows about Atari is well-aware that is pioneered all gaming technology and practically served as the prototype for gaming consoles as we know today.

Nintendo GameBoy

This handheld console, during the time of its launch in 1989, catapulted Nintendo to the top of all handheld video game consoles. Popular apps such as Tetris, Super Mario Land, and Pokemon may not be familiar to most of today’s generation, but with the GameBoy, these made quite a smash back in the day.

SEGA Dreamcast

Introduced in 1999, PCMag.com hails the SEGA Dreamcast as the best system of all time. Games like Chu Chu Rocket, Space Channel 5, Gigawing, Mars Matrix, and dozens more would remind many a gamer at heart of the video game production studio’s “golden years” when it comes to creativity.

NES

The NES or Nintendo Entertainment System is known to have transformed every kid of the 1980s into a gamer. During its time, the console showcases what was a pretty impressive library of game titles, ranging from action, RPGs, shooter sports, and more. Among the most unforgettable are Super Mario Bros, Mega Man 2, and The Legend of Zelda.

Cheaper Consoles for the Casual Gamer

Considering these records, gaming consoles are obviously not going away anytime soon, and one of the most remarkable game changers is the Wii. Aside from its relatively cheaper price compared to the PlayStation and Xbox, the introduction of Wii has attracted a market previously untapped by the gaming industry. Unsurprisingly, since the Wii was released in 2006, it has gained a mature audience that was drawn to the way it revolutionised the gaming scene.
If you want the Sony experience—which, admittedly is quite like no other—but don’t have the budget to dish out for a brand new PS4 just yet, you can definitely opt for the PlayStation 2. See and experience for yourself why it’s considered the top selling console of all time.

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Top Games for the Nintendo Wii U

There has never been a better time to buy Wii U. A recent price cut has made the console one of the cheapest pieces of next-generation hardware currently available, and its motion gesture technology and innovative tablet controller are completely unique. Even better, Nintendo Wii console has considerably strengthened its launch line-up of games in recent months, and the Wii U now boasts one of the most diverse and interesting selection of video games titles on the market. Here are some of the best reviewed games currently available for the Wii U.
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The Virtual Office: Its Definition and Practical Considerations

At the dawn of computer age, many aspects of everyday life have certainly been revolutionized–not the least of which is how people work and conduct business. Before, working and operating a business were quite straightforward. Office workers report to a physical office at a specific time and work from 9 -5 while entreprenuers sell goods or offer their services at a particular physical location and be available during designated hours of the day. No muss, no fuss.
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WANT TO GO SHOPPING? Sell an item on AyosDito.ph and WIN CASH!

When the mid-year strikes, shopping is blown wide open for all types of shoppers: fashionistas, techie guys, yuppies and moms! With every brand of clothing, gadget store and specialty boutiques rolling out their mid-year sale banners; the rush to shop until you drop is far too exciting to resist. But where to find the extra cash for shopping is a whole different story.
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